How was your meal like?
How was your meal like?
Spring is for some to be about spring showers, cool mornings and warm afternoons.
For hard chocolate fans, now is the time to hunt for eggs.
For hundreds of years, the tradition of hiding eggs for children has been practiced throughout the Western world.
It wasn't until recently, in the late 19th century, that Easter eggs began to be made from Chocolate.
One company has been at the forefront of this bold new venture, and they will be known as Cadbury.
There is a special Cadbury chocolate egg that has captivated the hearts of children around the world, and that egg is the Cadbury Creme egg.
So what's so special about this humble egg?
The first commercially available chocolate eggs were produced by a company called J.S.
In 1919 they merged with Cadbury, but their brands remained separate.
Cadbury already produces their products like Cadbury Dairy Milk under their name, and Fry's continues to sell their products under their names.
It wasn't until 1963 that Fry released what we know today as the Cadbury Creme Egg.
Initially named Fry's Creme Egg, it was not until 1971, when the brands completely merged, that it carried the Cadbury brand and was called the Cadbury Creme Egg.
A leading market research team called Yougov has found that while Cadbury Creme Eggs are generally only the 48th most popular confectionery, they are the most famous in the UK.
In fact, these eggs are so famous that in 2019, Yougov surveyed 3,584 adults from the UK and asked them how they ate their Cadbury Creme Eggs.
5% of those surveyed said they ate it all at once, while the majority said they ate eggs multiple times.
Surprisingly, 28% of people said they liked to bite the top of the egg and eat the flesh with their tongue before finishing the chocolate crust!
Cadbury Creme Eggs are only sold in the UK during a very specific time of the year, from New Year's Day to Easter.
During a short period of the 1980s, eggs were sold year round, but due to insufficient demand, the availability of eggs was reduced to current months.
While eggs are only available on supermarket shelves for a short time of the year, they are definitely popular!
It's the UK's best-selling confectionary from January 1 through Easter, with over 200 million eggs sold every year!
If you think that's crazy, understand this - more than 500 million are produced annually worldwide!
If you're wondering why you don't like to eat eggs as much as you used to, then don't be wondering.
Back in 2015, the British Cadbury Company announced that it was making some changes to the eggs.
The chocolate in Cadbury Creme Eggs was originally the company's trademark Cadbury Dairy Milk, but in 2015 the recipe was changed and they started using the standard cocoa blend for their chocolate.
To add insult to injury, Cadbury also reduced the number of Creme Eggs in a pack from 6 to 5.
This has been met with as much public outrage as you would expect.
Until 1988, all Cadbury Creme Eggs were equal, and the world was in a nice place.
However, in that fateful year, the Hershey Company acquired the right to manufacture Cadbury products in the United States.
From 1988 onwards, all Cadbury products in America, including the famous Creme Egg, were made with a slightly different recipe.
If you look closely at the packaging, you can immediately spot the ingredients.
Among UK-made products, the first ingredient listed is milk.
Among American-made products, the first ingredient is sugar.
This difference is also really noticeable - a majority of consumers who try eggs made in both countries say UK eggs are much superior!
Although the Cadbury Creme Eggs has gone through a number of changes over the years, they are still one of the most popular types of Easter eggs out there.
Was it because of the Cadbury Company's extremely lucrative marketing, such as the 2007 TV commercial with gorilla drums for Phil Collins's "In the Air Tonight"?
Maybe it's because of the simplicity of the product, reminiscent of a time when children used to hunt for painted eggs, instead of chocolate.
Either way, these delicious eggs are here to stay - and we're happy to hear that!
Only one question remained:
Comments
Post a Comment